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Workshops

Training "Driving Societal Impact through Business Education"

Workshop
Date: 2026-10-28 00:00

Driving Societal Impact through Business Education

Online Training Program | October 28, 2026

Introduction:

Business schools play a critical role in shaping responsible leaders and advancing social and economic development. This training explores how institutions can embed societal impact across their curriculum, research, student engagement, industry partnerships, community initiatives, and institutional strategy.

Participants will gain practical frameworks and insights to identify impact opportunities, design meaningful initiatives, engage stakeholders, and measure outcomes, enabling them to create lasting and sustainable societal impact.

Training Objectives:

By the end of the training, participants will be able to:

  • Understand the role of business schools in creating societal impact.
  • Identify opportunities to integrate societal impact into curriculum, research, and engagement activities for developing meaningful industry and community partnerships.
  • Distinguish between activities, outputs, outcomes, and impact to measure societal impact.
  • Develop practical ideas or an action plan for strengthening societal impact within their institution

Target Audience:

Deans, Directors and Heads of Business Schools , Senior Faculty and Academic Leaders , Program/Department Coordinators , Quality Assurance & Accreditation Professionals , Researchers and Academic Administrators , Faculty involved in curriculum development, research and community engagement , Office of Research, Innovation and Commercialization (ORIC) , Industry Representatives

Trainers:

  • Dr. Naukhez Sarwar
    Dean and Professor, NUST Business School, Islamabad 
  • Dr. Sadia Nadeem
    Dean and Professor, FAST School of Management, FAST NUCES, Islamabad

Registration Fee:

15,000/- PKR (per person)

Notes:

  1. In case of replacements, transfer and refund, participant should officially notify via email/letter to NBEAC 10 working days prior to the workshop. After that NBEAC will not entertain any claims and changes.
  2. NBEAC may cancel or postpone a workshop/program due to insufficient registration or unforeseen** circumstances. In this case, NBEAC will refund registration fee but will not be responsible for any other related expenses including cancellation charges by airline and travel agencies.
  3. In case of postponement, the fee may be transferred to the rescheduled offering of that workshop or any other workshop as an alternate to refund. The NBEAC reserves the right to make changes in its program policies and fees at any time.

** If unforeseen circumstances occurs during the workshop and one day before the scheduled workshop, NBEAC will not refund the registration fee.

The Training and Development Wing (TDW) of the National Business Education Accreditation Council (NBEAC), Higher Education Commission (HEC), organized an online training program titled “Driving Societal Impact through Business Education” on October 28, 2026

The training was led by Dr. Naukhez Sarwar, Principal and Dean, NUST Business School, and Dr. Sadia Nadeem, Dean and Professor, FAST Business School. The international guest speakers included Dr. Geoff Perry, Executive Vice President and Chief Officer, AACSB; Mary Sully De Luque, Professor of Global Management, Thunderbird School of Global Management, Arizona State University, Dr. Zaheer Anwer, Professor and Deputy Dean (Internationalization), Sunway Business School, Sunway University, Malaysia; and Dr. Fiaz Ahmad, Head – Advisory and Research Advocacy, Asian Strategy and Leadership Institute, Sunway Education Group;

The training focused on the role of business schools in creating meaningful societal impact through curriculum, research, student engagement, industry partnerships, community initiatives, and institutional strategy. The sessions provided participants with practical insights and frameworks to identify impact opportunities, engage stakeholders, design meaningful initiatives, and measure outcomes.

The speakers also highlighted the importance of distinguishing between activities, outputs, outcomes, and impact to effectively assess and demonstrate the contribution of business schools to social and economic development.

The interactive training brought together Deans, Directors and Heads of Business Schools, senior faculty and academic leaders, program coordinators, quality assurance and accreditation professionals, researchers, academic administrators, and representatives involved in curriculum development, research, community engagement, and industry collaboration from across Pakistan.

The initiative is part of NBEAC’s continued efforts to enhance the capacity of business schools and promote quality, relevance, responsible leadership, and meaningful societal impact through business education in Pakistan.

 

 

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About NBEAC

NBEAC has three main functions: accreditation, training and networking. In its accreditation function, it develops and implements standards to improve the quality of business education in Pakistan. In its training function, it provides opportunities to faculty and managers to learn about quality standards and related matters. In its networking function, it provides a forum for business education professionals to learn from each other through conferences and seminars.